Locative Media
by Drew Hemment
Creative Technologies
University of Salford
Manchester
M3 6EQ
United Kingdom
Tel: +44 161 295 5000
dh [@] futuresonic [dot] com
This is collection of essays in the Locative
Media special issue of *Leonardo Electronic Almanac*,
also features an associated curriculum section,
bibliography and online gallery.
Since 'locative media' first came to prominence
during a series of workshops and online discussions
in 2003, this technological, social and artistic
meme has circulated across different contexts
and disciplines [1]. A 'test category' for the
convergence of geographical and data space, it
has offered a prescient metaphor for the latest
technological zeitgeist, one that looks beyond
computing in its current form, developed around
the needs of the office, and challenges the trend
towards digital content being viewed as placeless,
or only encountered in the amorphous space of
the Internet. The result has been a rich space
where many thoughts and interests intersect, one
often characterized by an emphasis on the social
and user led, a site where technological utopianism
rubs up against a critical understanding of locative
media's place within the society of control. After
Borges, what *other spaces* do we encounter when
the map first equals, and ultimately becomes greater
than the territory? [2]. And following Russell,
how does time pass when we are able to search
for sadness in New York? [3].
Locative media in the broader sense is understood
to include bodily, technological and cultural
components, combining cultural practices and the
embodiment of the user, with various 'media' and
location sensing technologies such as GPS [4].
A field of creative practice has coalesced around
artists and technologists who are exploring the
use of portable, networked, location-aware computing
devices for social interfaces to places and artistic
interventions in which geographical space becomes
a canvas. Artists have long been concerned with
place and location, but the combination of mobile
devices with positioning technologies is opening
up a manifold of different ways in which geographical
space can be encountered and drawn, and presenting
a frame through which a wide range of spatial
practices may be looked at anew. Locative media
as a creative field resonates beyond the contexts
of mapping and cartography where it was engendered,
as well as beyond any particular set of technological
artefacts, and segues with artistic traditions
such as site-specific art, or the walk-acts of
artists such as Vito Acconci, Hamish Fulton and
Richard Long, as well as more immediate precursors
such as Masaki Fujihata, Teri Rueb, Stefan Schemat
and Iain Mott.
As an emerging field, locative media is simultaneously
opening up new ways of engaging in the world and
mapping its own domain. The aim of this special
issue of *LEA* is to contribute to the emergence
of a coherent discourse around locative media,
but without restricting too soon the possibilities
for what it might yet be [5]. Submissions were
sought that place the exploratory movements of
locative media in historical context alongside
others that offer a snapshot or polaroid of its
current state of emergence. Contributors were
asked to consider metaphors for these new kinds
of spatial experience other than mapping and navigation,
or to look beyond the reductive understanding
of location that comes from Geographic Information
Systems - in which place is considered as a set
of geographic coordinates or a wireless cell -
to explore, for example, context, co-location
and material embodiment. The issue has not attempted
to resolve tensions that exist between competing
definitions of the term, or the many different
views on what the field and the term might signify.
For Teri Rueb, for example, locative media is
centrally to do with how practices such as mapping
and spatial representation have been inflected
by electronic technologies (radar, sonar, GPS,
WiFi, Bluetooth, cellular, etc.) traditionally
used in mapping, navigation, wayfinding, or location
and proximity sensing [6]. Some contributions
that have been included fall on the fringe even
of this broad understanding, one addressing not
location-aware media as such at all, and the hope
is that by presenting them alongside what might
be viewed as canonical cases of locative media
it is possible to hold of plural understandings
of the field, and to thereby broaden the focus
with which it is viewed.
This special issue of *LEA* was proposed by me
to *LEA* editor-in-chief Nisar Keshvani. The form
of the final issue arose through discussion between
us, the format for the gallery - involving invited
guest curators - proposed as a way of bringing
a wider range of independent voices to the issue.
With much of the early discourse around Locative
Media emerging in Europe and North America it
was welcome to find strong contributions to the
gallery from other regions with a strong and distinctive
mobile media culture.
The Locative Media special issue features a collection
of papers and a collection of curriculum statements
edited by myself, a collaborative bibliography
coordinated by *LEA* editor-in-chief Nisar Keshvani,
and an online gallery curated by Suhjung Hur,
Andrew Paterson and Annie On Ni Wan.
_____________________________
NOTES
1. Initially proposed by Karlis Kalnins,
it was the focus of a number of events in this
period, the most influential being the Locative
Media Workshop organized by RIXC in an abandoned
military installation in Karosta, Latvia during
16-26 July 2003.
2. 'Of Exactitude in Science', from Travels of
Praiseworthy Men (1658) by J. A. Suarez Miranda,
pseudonym of Jorge Luis Borges and Adolfo Bioy
Casares, in J. L. Borges, A Universal History
of Infamy, Penguin Books, London, 1975.
3. Ben Russell, Headmap Manifesto, 1999 - available
online at http://www.headmap.org/headmap.pdf (accessed
October 2005).
4. In the call for proposals for this issue *Locative
Media* was capitalized to distinguish the broader,
more hybrid field from a narrower sense of the
term, *locative media*, commonly used to refer
to a set of location-sensing technologies such
as GPS. The term remains a contested one, however,
and it is left an open question when and where
the use of the proper name may be appropriate.
5. At the PLAN workshop in October 2005, Ben
Russell noted, with only a little irony, that
it is sometimes possible to detect something approaching
a formula for devising a locative media project,
a set of components that any project is perceived
to need.
6. A view outlined in email correspondence with
the guest editor, 5 July 2005.
AUTHOR BIOGRAPHY
Drew Hemment is director of
Future Everything, a non-profit creative company
responsible for Futuresonic International Festival;
AHRC Research Fellow in Creative Technologies
at University of Salford; Project Investigator
in PLAN - The Pervasive and Locative Arts Network.
Involvement in music events as DJ and/or organizer
since the 1980s. Projects include *Loca* (2003-ongoing),
*Futuresonic* (1995-ongoing), *Low Grade* (2005),
*Mobile Connections* (2004), *FutureDJ* (2004),
*Turntable Re:mix* (2004), *Migrations* (2002/3),
*Blacktronica* (2002), *Sensurround* (2001/2),
*BrokenChannel* (2001) and *SenseSonic* (2000).
Completed an M.A. (Distinction) at the University
of Warwick, and a Ph.D at University of Lancaster.
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